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Friday, February 27, 2015

VARIETY: Daytime Emmys Look For Alternatives As Soap Bubble Bursts

Daytime Emmys Rebranding  “We have also added a category for the talent in the Web soaps. Although some of them would be new faces to our audience, some of them are bona-fide soap stars who are now doing these Web series.”

Online sudsers in contention this year include Los Angeles-based “DeVanity” (a nominee last year), the Boston-set lesbian romance “Beacon Hill” starring Alicia Minshew and Sarah Brown, and season three of “The Bay,” which features numerous network soap alums.

Read the entire VARIETY article HERE.

Monday, February 16, 2015

YAHOO NEWS: THE ORGANIC FACE™ ANNOUNCES CELEBRITY SPOKESPERSON LILLY MELGAR

THE ORGANIC FACE(TM) LAUNCH OF TIMES SQUARE BILLBOARD AD DURING NEW YORK FASHION WEEK  Leading 100% chemical-free and organic cosmetic brand, The Organic Face™ www.theorganicface.net, announces that Lilly Melgar, actress/director/host will act as the brand's spokesperson. Melgar will collaborate with company for various marketing and public relations activities including personal appearances, digital and social media campaigns. The Organic Face™ is a proudly owned Made in the USA Beauty Company dedicated to creating natural and organic cosmetic products using active botanical ingredients and minerals. Developed by Professional Makeup Artist and Beauty Expert, Noreen Diani, the brand's mission is to create products that are as safe for you on the inside as they are to your skin on the outside. The billboard ad featuring Melgar will run above Crowne Plaza Times Square Manhattan, 1605 Broadway, February 12-15, 2015.

Read the entire YAHOO NEWS article HERE.

Saturday, February 14, 2015

CNBC NEWS: THE ORGANIC FACE™ ANNOUNCES CELEBRITY SPOKESPERSON LILLY MELGAR


Melgar, best known for her leading role as the first Latino couple alongside Ricky Martin in daytime history on "General Hospital," can currently be seen on the Emmy nominated web series, "The Bay" and weekly radio show, "Soap Box with Lilly and Martha. Having expanded career with multiple film credits, see her this summer in the upcoming bi-lingual romantic comedy "Tongue Tied". One of daytime's Most Beautiful Women, Melgar has graced the covers of Latina Cosmopolitan and several soap opera magazines.

Read the entire CNBC article HERE.

Tuesday, February 3, 2015

ENTERTAINMENT WEEKLY: THE BAY - The 4 best soap operas on the web

Rich people doing bad things in the name of love and money. What could be more soapy than that? How about a cast that features Mary Beth Evans (Kayla, DOOL), Tristan Rogers (Robert, GH), Lane Davies (Mason, Santa Barbara), Nicholas Coster (he’s been on more soaps than you knew existed, but let’s start with SB, As the World Turns, All My Children, Another World, and more), and a dozen others. The Bay also has a place for fan interaction.

Read the entire ENTERTAINMENT WEEKLY article HERE.